Resume
Skills
Creative Strategy, Brand Management, Project Management,
Creative Direction, Art Direction, Brand Systems Design, Rebranding/Brand Refresh
Graphic Design, Advertising, Environmental Design
Software & Apps
Design: Figma, Adobe InDesign, Illustrator, Photoshop, After Effects, XD, Fresco, Acrobat, Bluebeam Revu
Business: Microsoft PowerPoint, Word, Excel, SharePoint, Keynote, Salesforce/Pardot
Collaboration: Microsoft Teams, Slack, Asana, ServiceNow, Evernote, OneNote, G Suite
Project Management: Microsoft Planner, Jira/Confluence, Asana, ServiceNow, Evernote, Monday.com/Trello
Education
Bachelor of Fine Arts, Graphic Design, Savannah College of Art and Design
Bachelor of Fine Arts, Painting, Savannah College of Art and Design
Professional Experience
Welocalize
Creative Services Manager · 2022 – 2023
Responsible for global creative direction across a multi-brand, multilingual portfolio: Welocalize, Adapt Worldwide, Welocalize Life Sciences, Park IP Translations, and NLG.
Championed brand consistency across all business units through the creation of an operationally efficient design system, design specs, standards, libraries, toolkits, and enablement processes
Reduced external freelance costs by establishing technology and process efficiencies as well as real-time resource dashboards.
Managed creative team day-to-day: creative briefs, project QA, design execution, training, traffic, scheduling, and resource needs.
Accountable for internal creative team and external freelancers, including hiring, performance, growth, operations, and long-term strategy.
Freelance
Creative Director · 2021 – Present
Provided ad-hoc design services for freelance client deliverables, including creative conceptualization, documentation for junior designers, presentation templates, architectural schematic renderings, and RFP response templates.
Consulted on platform-specific messaging strategies and sales strategies.
Corgan
Graphic Design Manager · 2017 – 2021
Drove development of a fully new brand as a project manager and key stakeholder. Owned brand education, training, implementation, creative operations, and adoption efforts for 600+ employees over a 9-month timeframe.
Led creative direction of the firm’s first long-term communication campaigns across digital media, video and motion graphics, UI/UX, and print arenas.
Responsible for global brand management alongside creative strategy, execution, and team process for creative deliverables.
Senior Graphic Designer · 2016 – 2017
Introduced and grew environmental branding as a first-time revenue stream for the agency; led the initiative with clients and led internal education with leadership across 6 market sectors over 18 months. Initiative resulted in proved feasibility, C-Suite buy-in, a trajectory for growth, and ultimately a profitable department.
Worked with clients to produce construction-ready interior branding in aviation, healthcare, K-12 and higher education, corporate interior architecture, and technology industries.
Graphic Designer · 2013 – 2016
Led the firm through strategy, design, implementation, and execution for a global brand refresh.
Reinvented how the creative team integrates with the marketing team by providing education, coaching, setting operations standards, and technology enablement upgrades.
Set and implemented standards for design and production management for marketing, advertising, conferences, events, and sales materials.
Elevated client service though creative team operations, process upgrades, and template creation/management
Managed conceptualization, execution, and production of yearly recruiting campaign deliverables, including marketing collateral, event materials, and internal training.
Collaborated with wider marketing team and subject matter experts to provide on-brand data visualization for complex proposal submittals, qualifications documents, and sales material.
DayStar Restaurant Group
Graphic Designer · 2013
Responsible for design and pre-production of internal and consumer-facing materials across multi-brand portfolio: Texas Land and Cattle, Lone Star Steakhouse, and Firefly Restaurant & Bar.
Defined scope around new branding assets and extended brand refresh to Texas Land & Cattle.
Led art direction and generated stakeholder alignment for multi-channel digital deliverables for 3 brands throughout 5 seasonal campaigns designed to drive sales.
Romano’s Macaroni Grill
Graphic Designer · 2010 – 2013
Responsible for design and pre-production of menus, point-of-sale deliverables, social media, web/online ordering assets, advertising, environmental design and packaging.
Led the design for 6-8 seasonal digital media campaigns per year.
Partnered with a design agency on overall brand identity, extended the new identity globally, with partners in Europe, the Middle East, Asia, Mexico, and Canada.